Costa, L., Aurora Teixeira and A. Brochado (2021); “Determinants of Consumers’ Frugal Innovation Acceptance in a Developed Country”, Young Consumers, 22(2), pp. 185-201.
Costa, L., Aurora Teixeira and A. Brochado (2021); “Determinants of Consumers’ Frugal Innovation Acceptance in a Developed Country”, Young Consumers, 22(2), pp. 185-201.