Araújo, F, Brandão, A. & Shaikh, A.(2024), “Exploring the Influence of Patient Testimonials on Healthcare Services: A Social Identity Theory Perspective”, European Business Review, Ahead-of-print.
Araújo, F, Brandão, A. & Shaikh, A.(2024), “Exploring the Influence of Patient Testimonials on Healthcare Services: A Social Identity Theory Perspective”, European Business Review, Ahead-of-print.