Tell me how sustainable you are, and I’ll tell you how much I value you! The impact of young consumers’ motivations on luxury fashion
Brandão, A., & Magalhães, F. (2023). Tell me how sustainable you are, and I’ll tell you how much I value you! The impact of young consumers’ motivations on luxury fashion. Cogent Business & Management, 10(3), 1-49.
“You got a new name!” How renaming music festival with brand affect festival goer’s purchase intention
Brandão, A., & Gadekar, M. (2023). “You got a new name!” How renaming music festival with brand affect festival goer’s purchase intention. International Journal of Event and Festival Management, 14(3), 261-276.
O Efeito Moderador do Patrocínio no Impacto do Influenciador Digital no Comportamento do Consumidor
Brandão, A., & Alves, R. (2023). O Efeito Moderador do Patrocínio no Impacto do Influenciador Digital no Comportamento do Consumidor. International Journal of Marketing, Communication and New Media, 11(20), 41-74
Postponing the end: Turnover inhibiting factors in the military context
Batista, J., & Oliveira, E. (2023). Postponing the end: Turnover inhibiting factors in the military context. Organization Development Journal, 41(3), 67-84.
Packaging-free practices in food retail: The impact on customer loyalty
Barbosa, B., Shabani Shojaei, A., & Miranda, H. (2023). Packaging-free practices in food retail: The impact on customer loyalty. Baltic Journal of Management, 8(4), 474-492.
Defining content marketing and its influence on online user behavior: A data-driven prescriptive analytics method
Barbosa, B., Saura, J. R., Zekan, S. B., & Ribeiro-Soriano, D. (2023). Defining content marketing and its influence on online user behavior: A data-driven prescriptive analytics method. Annals of Operations Research. Advance online publication.
The multidimensional outcomes of happiness at work when there is not explicit strategy: The views of B2C employees
Barbosa, B., Marques, I., & Santos, C. A. (2023). The multidimensional outcomes of happiness at work when there is not explicit strategy: The views of B2C employees. International Journal of Business and Society, 24(1), 237-253.
Digital influencers promoting healthy food: The role of source credibility and consumer attitudes and involvement on purchase intention
Añaña, E., & Barbosa, B. (2023). Digital influencers promoting healthy food: The role of source credibility and consumer attitudes and involvement on purchase intention. Sustainability, 15(20), 15002.
Exploring tax-related sustainability reporting by electric utilities
Manuel Castelo Branco, Gomes, D., Adelaide Martins; “Exploring tax-related sustainability reporting by electric utilities“, Utilities Policy, 2023.
Exploring the Conceptual Structure of the Research on Innovation in Hotels through Co-Word Analysis
Fernandes, C., Pires, R. (2021); Exploring the Conceptual Structure of the Research on Innovation in Hotels through Co-Word Analysis. Administrative Sciences. 2021; 11(3):78.